Category Archives: Corporate Citizenship

Seeing Opportunity in Reputation Risk

Whatever the cause of a reputational hit, boards are liable to be held accountable and can mitigate their own reputation risk by diligently asking the right questions about the company’s ESG and CR strategies, practices, risk management, crisis preparedness, and … Continue reading

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Two Companies Collaborate around Shared Desired Outcome to Build the Workforce of Tomorrow

First published on The Conference Board Giving Thoughts Blog on November 30, 2016 We often talk cross-sector collaboration, but we don’t often hear about companies working together to solve a social problem. CH2M and Dow are doing just that. Interestingly, they count … Continue reading

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How CSR Magic Helped Make Shanghai Disney Resort Possible

Today Shanghai Disney Resort opens to the world. From afar, the $5.5 billion project looks spectacular and I congratulate all of my friends and colleagues who have worked to make this a reality.  It’s been a 15 plus year journey, … Continue reading

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Restoring 1 Million Acres in the Mississippi River Basin

Today is earth day and on Wednesday I met the most interesting woman who is working to restore one million acres in the Mississippi River Basin, North America’s Amazon.  This area is the third largest water shed on earth.  It … Continue reading

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Synergy! “Inside the Disney Marketing Machine”

Disney Synergy.  Something that is very special to me, in many ways was the magic behind the magic.  Michael Eisner, the champion of Synergy often talked of 1 + 1 = 3.  Some call it cross-promotion, others integration, but Synergy … Continue reading

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