One Stop Shopping… A Social Enterprise Marketplace

Just in time for the holiday gift giving season, Blake Mycoskie, Founder and Chief Shoe Giver of TOMS, has created a marketplace to bring together a selection of products that make a positive impact on various regions of the globe. TOMS curates, sells and promotes over 200 products from 30 different companies that incorporate giving into their business models. “We believe commerce can be about more than just profits. But it takes more than belief to make this a reality. So we’re giving other social entrepreneurs a platform right here on our site to help them succeed. Introducing The Marketplace, a new destination for making a difference.” I was impressed with the selection. Hammocks, lamps, wine bottle holders and earbuds to the expected apparel and accessories. I hope the marketplace is successful. Many socially responsible companies are small and this type of showcase can make the difference between being wildly successful and mildly successful or even failure. It’s nice to see department stores such as Bloomingdales sourcing local, socially responsible items in their stores. As shoppers become more socially aware, these types of offerings aren’t only the right thing to do, it’s good business. www.toms.com/marketplace

 

 

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